Chadwicks Group launches new website to deliver state of the art online retail experience

16 Nov , 2022  

Chadwicks Group has announced the launch of its new retail website Today’s announcement forms part of a €50m investment across the Group, which began in 2018 and includes the digital transformation of the business as well as an ongoing nationwide branch upgrade programme to deliver an unrivalled customer experience.

Providing construction professionals and DIY enthusiasts with a one-stop-shop for everything they need to get the job done, features over 10,000 products and materials along with real-time stock information and a choice between one hour click-and-collect or next day delivery for core lines across its 37 branches nationwide.

Designed with its customers in mind, will appeal to busy tradespeople and DIY enthusiasts, offering flexibility, convenience and the option to check stock while on a job- ultimately helping them save time.  A recent survey of tradespeople by Chadwicks found that time pressure is a key pinch point for the trade with 87% wanting time saving solutions and products.

Commenting on the launch of the website, CEO of Chadwicks Group, Patrick Atkinson, said: “The launch of our website marks a significant day in our organisation and the wider construction sector. Traditionally, the construction industry has been slower than other sectors to embrace digital, but at Chadwicks Group we want to provide our customers with a complete and frictionless purchasing experience across the Chadwicks Group estate.

“That’s why we are driving the adoption of digital throughout our organisation and putting significant investment in taking our business online and providing customers with an omnichannel experience. 

“Our research shows that in particular, trade customers want the flexibility and convenience of online ordering, coupled with the knowledge and expertise they get in their local Chadwicks branch. Our new website provides all our customers with the flexibility to shop when they want with the reassurance of dealing with Ireland’s leading builders merchants. This new service will offer real convenience to customers at great prices backed by the knowledge and experience that construction professionals and DIYers have come to expect from the Chadwicks name.

WWe look forward to our customers experiencing the new website which has everything they need to get the job done.”